The trappings of MSC certification

Maybe there will be more push-back from lobstermen as the process moves forward, but I imagine processors see it as a winning proposition. They stand to make a lot more money and open up their markets with an MSC label.

I’m just not convinced that money will end up in lobstermen’s hands. And if it does, whether it will be worth the investment.

Another implication I don’t like is that if Maine lobstermen don’t go forward with certification, then their product will be perceived as inferior to Canadian product, should our neighbors to the north proceed with certification.

And what happens if the MSC decides to certify aquaculture?

The big push from this group is that they help to educate the public on what’s sustainable and therefore a wise purchase. Isn’t it going to be confusing to introduce a new distinction between certified farmed and certified wild?

My suspicion is that the value of an MSC label will decline if they choose to apply it to aquaculture products.

If your fishery is certified, you are a stakeholder in the value of the MSC label. Let them hear your voice.

About the author

Jessica Hathaway

Jessica Hathaway is the editor in chief of National Fisherman.

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