Written by Leslie Taylor
Juneau, AK - The Alaska Seafood Marketing Institute (ASMI) has selected Alexa Tonkovich to take over as the international program director. Ms. Tonkovich will be responsible for managing all of ASMI’s overseas marketing efforts and an approximately $8 million budget. Ms. Tonkovich has worked as ASMI’s Asia and emerging markets manager for nearly four years.
“I’m very excited to expand my role at ASMI in the position of international program director,” said Ms. Tonkovich. “I’m eager to work closely with staff and industry to continue the great work of my predecessor and to meet the many challenges we face in international markets.”
ASMI Executive Director Mike Cerne is pleased with the decision. “There were a number of strong applicants for the selection committee to consider, and I’m confident that Alexa will be outstanding in this new role,” he said. “She has proven herself to be a strong leader with extensive knowledge of overseas markets for Alaska Seafood.”
The move is effective immediately and Ms. Tonkovich will be based in the Juneau ASMI office.
The Alaska Seafood Marketing Institute (ASMI) is a public-private partnership between the State of Alaska and the Alaska seafood industry established to foster economic development of a renewable natural resource. More information on ASMI is available at www.alaskaseafood.org.
National Fisherman Live: 3/10/15
In this episode, Online Editor Leslie Taylor talks with Mike McLouglin, vice president of Dunlop Industrial and Protective Footwear.
National Fisherman Live: 2/24/15
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March date set for disaster aid dispersal
Oregon LNG project could disrupt fishing
NOAA tweaks gear marking requirement
N.C. launches first commercial/recreational dock
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The Gulf of Maine Research Institute is partnering with restaurants throughout the region for an Out of the Blue promotion of cape shark, also known as dogfish. Starting Friday, July 3 and running until Sunday, July 12, cape shark will be available at each participating restaurant during the 10-day event. Cape shark is abundant and well deserving of a wider market.
As a joint Gulf of Mexico states seafood marketing effort sails into the sunset, the program’s Marketing Director has left for a job in the private seafood sector. Joanne McNeely Zaritsky, the former Marketing Director of the Gulf State Marketing Coalition, has joined St. Petersburg, FL based domestic seafood processor Captain’s Fine Foods as its new business development director to promote its USA shrimp product line.