Jes Hathaway is the editor in chief of National Fisherman magazine and NationalFisherman.com.
Written by Adrianne Madden
Friday, 25 March 2011
Earlier this week, the International Boston Seafood Show was bumping.
Although many exhibitors at the show were hailing the wonders of farmed seafood, the aisles also boasted a wide range of wild U.S. products.
The purveyors of the latter may get a second boost from the show, or rather from progress toward a National Seafood Marketing Coalition that took place at events surrounding the show.
While the coalition's Alaskan founders were on the East Coast, they knocked on some doors and potentially allied themselves with Sen. John Kerry and Rep. Barney Frank (both D-Mass.).
When I saw the first inklings of the coalition coalescing about a year ago, I hoped against hope that something would come of it.
Many of us have seen some great efforts go into groups that speak for U.S. fishermen as a whole but end up floundering or on hiatus because it's a huge uphill battle.
But one certain area of expertise for Alaska fishermen and processors is marketing.
This industry as a whole has a lot to learn from them and so much to gain from a unified approach to marketing.
The coalition now has 65 organizations backing their efforts, and I am excited to see what comes in the next stages.
No other country can boast this bounty of wild sustainable seafood. And if nothing else, Americans ought to know that. You've already cornered the market. Now it's time to make your move.
If you are interested in joining the group, you can find the National Seafood Marketing Coalition on Facebook or via email at email@example.com.
National Fisherman Live: 3/10/15
In this episode, Online Editor Leslie Taylor talks with Mike McLouglin, vice president of Dunlop Industrial and Protective Footwear.
National Fisherman Live: 2/24/15
In this episode:
March date set for disaster aid dispersal
Oregon LNG project could disrupt fishing
NOAA tweaks gear marking requirement
N.C. launches first commercial/recreational dock
Spiny lobster traps limits not well received
SeaShare, a non-profit organization that facilitates donations of seafood to feed the hungry, announced on Wednesday, July 29 that it had partnered up with Alaska seafood companies, freight companies and the Coast Guard, to coordinate the donation and delivery of 21,000 pounds of halibut to remote villages in western Alaska.
On Wednesday, the Coast Guard loaded 21,000 pounds of donated halibut on its C130 airplane in Kodiak and made the 634-mile flight to Nome.Read more...
The New England Fishery Management Council is soliciting applications for seats on the Northeast Trawl Survey Advisory Panel and the deadline to apply is July 31 at 5:00 p.m.
The panel will consist of 16 members including members of the councils and the Atlantic States Fishery Commission, industry experts, non-federal scientists and Northeast Fisheries Science Center scientists. Panel members are expected to serve for three years.Read more...