In Mixed Catch, NF Senior Editor Linc Bedrosian spotlights a wide range of commercial fishing-related news items from coast to coast.
Saturday, 11 February 2012
If you loves you some Copper River salmon, but don't know what restaurants and retailers carry it, I have some good news for you — there's an app for that.
The Copper River Salmon/Prince William Sound Marketing Association announced on Feb. 9 that Copper River Salmon is launching what it hails as the first-ever Salmon Locator App on Facebook. The app's trade launch will take place just prior to the International Boston Seafood Show, which takes place at the Boston Convention and Exhibition Center March 11-13. A consumer launch of the app will follow at the start of the 2012 Copper River fishery.
The Salmon Locator is designed to direct users to stores and restaurants that carry Copper River kings, sockeye and coho salmon during their respective seasons. Kings are available in May and June, sockeyes from May to July, and cohos from August to September.
So how does the app work? Shoppers log on to www.findcopperriver.org, which brings you to the Salmon Locator on Copper River Salmon's Facebook page. You type in your location (city, address or zip code) to find your nearest retailers and restaurants carrying Copper River salmon. Generous salmon lovers who wish to share the love can tag the name and address of a store or restaurant that carries Copper River fish.
The app will also help the region's fishermen connect with where their product is being sold. And food bloggers in 15 key markets will help find and tag Copper River salmon in their cities.
Time will tell whether the Facebook app catches on, but it's always encouraging to see other avenues for seafood marketing like social media apps being explored.
Callifornia crabbing: Here's a fun video shot on the decks of the Majestik while catching Dungeness crab off the coast of northern California.
Alaska fisherman and commercial fisheries activist Kevin Adams was elected chairman at the Alaska Seafood Marketing Institute board of directors meeting on May 9 in Anchorage.
The governor-appointed board consists of seven members: five seafood processors and two industry representatives actively engaged in commercial fishing. Adams was appointed to fill a harvester seat by Gov. Frank Murkowski in 2004.
With 38 years of fishing experience in Bristol Bay, Adams has long been an active member in the Alaska fishing industry, ASMI says. He has worked for both the Alaska Fisheries Development Foundation and the Bering Sea Fisherman's Association, and represents Alaska fishermen on numerous boards.
The Northeast Regional Planning Body, a group of state, tribal and federal representatives from New England who are working to implement the National Ocean Policy and address critical New England ocean issues, is holding a series of public meetings in May and June.
The meetings are being held to discuss draft regional ocean planning goals and associated potential actions. The planning body seeks input on these goals and actions. Additional information on the group's progress can be found here.
The meetings will also provide an opportunity to review draft maps and products from initial efforts to gather information on the natural resources and diverse uses of the ocean, including fishing, transportation, energy and infrastructure, aquaculture, and recreation.