Written by Linc Bedrosian
Friday, 21 September 2012
Sen. Mark Begich (D-Alaska) recently introduced a bill to create a national seafood marketing and development effort. Anyone in Congress wondering whether they should support the bill need look no further than the Fisheries of the United States 2011 report NOAA released this week.
NOAA reports U.S. fish and shellfish landings reached a 17-year high of 10.1 billion pounds worth $5.3 billion in 2011, up 1.9 million pounds and $784 million respectively from 2010 totals. The agency attributes the landings increase to higher catches of Gulf of Mexico menhaden, Alaska pollock and Pacific whiting.
According to the annual report, Americans gobbled up some 4.7 billion pounds of seafood in 2011, second only to China in seafood consumption. However, the report also shows that about 91 percent of the seafood U.S. consumers ate was imported. That's up 5 percent from 2010. Edible seafood imports totaled 5.3 billion pounds worth $16.6 billion in 2011.
The proposed nationwide seafood marketing and development program aims to increase value and create jobs in the seafood industry via a proposal that the National Seafood Marketing Coalition has drafted. According to Begich, some 75 fishing groups from around the nation's coasts support the proposal.
The coalition plan would establish a National Seafood Marketing Fund. Some $50 million would be available annually, though a sustainable income source for the fund remains to be determined. Five regional marketing boards comprising fishermen, large and small processors, and others in the seafood marketing, food service, transportation and retail sectors would be established to distribute the money.
"A national marketing and development program could help boost seafood sales and mean more jobs and stronger economies for our coastal communities," Begich said in his press release announcing the bill's introduction.
You'd like to think that in an election year, our esteemed legislators would be tripping over each other to cast a "Yes" vote for a program that could boost the economy and create jobs. But where Congress is concerned, take nothing for granted. If you'd like to see a nationwide seafood marketing plan established, write and call your Congressional representatives and get them to commit to voting for the bill.
National Fisherman Live: 3/10/15
In this episode, Online Editor Leslie Taylor talks with Mike McLouglin, vice president of Dunlop Industrial and Protective Footwear.
National Fisherman Live: 2/24/15
In this episode:
March date set for disaster aid dispersal
Oregon LNG project could disrupt fishing
NOAA tweaks gear marking requirement
N.C. launches first commercial/recreational dock
Spiny lobster traps limits not well received
The Gulf of Maine Research Institute is partnering with restaurants throughout the region for an Out of the Blue promotion of cape shark, also known as dogfish. Starting Friday, July 3 and running until Sunday, July 12, cape shark will be available at each participating restaurant during the 10-day event. Cape shark is abundant and well deserving of a wider market.
As a joint Gulf of Mexico states seafood marketing effort sails into the sunset, the program’s Marketing Director has left for a job in the private seafood sector. Joanne McNeely Zaritsky, the former Marketing Director of the Gulf State Marketing Coalition, has joined St. Petersburg, FL based domestic seafood processor Captain’s Fine Foods as its new business development director to promote its USA shrimp product line.