National Fisherman

Mixed Catch 

lincIn Mixed Catch, NF Senior Editor Linc Bedrosian spotlights a wide range of commercial fishing-related news items from coast to coast.

Are you a part of the social media revolution?

Are you Linked In? Do you have a Facebook page? Are you a member of Twitter Nation?

Folks, these and other communication tools, which have been dubbed "social media," are changing the way people disseminate information. If at first they were a way for friends to quickly and easily get (and stay) in touch with each other, they also have business applications. And yep, that includes commercial fishing.

Social media tools could offer fishermen some benefits. Fishermen have long been trying to find ways to combat the misinformation about the industry that's been spread in mainstream media. Well, developing a Facebook page that can educate people about the industry or having a Twitter account that enables fishermen to instantly offer their take on industry-related news stories could well be effective ways of fighting misinformation.

And imagine the marketing possibilities. I can just picture Twitter users in Seattle receiving "tweets" sent from the Copper River salmon grounds about harvesters catching the season's first fish. Subsequent tweets sent to their cell phones would track the first fish as it makes its way from the water to helicopter, and finally to market. How's that for creating an instant buzz about your product?

Or imagine Maine's Port Clyde Fresh Catch fishermen updating their community supported fishery customers about where they're fishing today, what they're catching and when their product will arrive for customers to pick up. Any fishermen looking to sell their product direct to the public now have a great way to create interest and alert their customers that fresh, tasty seafood will soon be in their hands.

And talk about establishing a chain of custody for your product! Customers could instantly learn when and where their fish is caught, and when they can get their hands on it. They will know exactly where their food is coming from.

Hey, these days any tools that can raise fishermen's profile and help them make money are definitely worth investigating.

P.S. — Yes, NF has joined the Facebook world. Come see us at http://www.facebook.com/pages/National-Fisherman/.

National Fisherman Live

National Fisherman Live: 11/06/14

In this episode:

NOAA report touts 2013 landings, value increases
Panama fines GM salmon company Aquabounty
Gulf council passes Reef Fish Amendment 40
Maine elver quota cut by 2,000 pounds
Offshore mussel farm would be East Coast’s first

 

Inside the Industry

EAST SAND ISLAND, Oregon—Alexa Piggott is crawling through a dark, dusty, narrow tunnel on this 62-acre island at the mouth of the Columbia River. On the ground above her head sit thousands of seabirds. Piggott, a crew leader with Bird Research Northwest, is headed for an observation blind from which she'll be able to count them.
 
Read more...

NOAA and its fellow Natural Resource Damage Assessment trustees in the Deepwater Horizon oil spill have announced the signing of a formal Record of Decision to implement a gulf restoration plan. The 44 projects, totaling an estimated $627 million, will restore barrier islands, shorelines, dunes, underwater grasses and oyster beds.

Read more...

Try a FREE issue of National Fisherman

Fill out this order form, If you like the magazine, get the rest of the year for just $14.95 (12 issues in all). If not, simply write cancel on the bill, return it, and owe nothing.

First Name
Last Name
Address
Country
U.S. Canada Other

City
State/Province
Postal/ Zip Code
Email